Privacy Policy

Happi Water Co. ("we," "us," or "our") respects your privacy. This Privacy Policy explains how we collect, use, share, and protect your personal information when you visit our websites, fill out our forms, or use our services.

Information we collect

When you submit a form on any of our landing pages or websites, we may collect:

• Name (first and/or last)
• Mobile phone number
• Email address
• Mailing address (street, city, ZIP)
• Information about your home and water concerns (e.g., move-in date, prior quotes, areas of concern)
• Optional file uploads (e.g., competitor quote photos)
• Technical data: IP address, browser type, device, referring URL, marketing campaign UTM parameters

How we use your information

We use your information to:

• Respond to your request and schedule services
• Contact you by phone, text, and email about water filtration services, products, and offers
• Process and complete service appointments and installations
• Send marketing communications (until you opt out)
• Improve our services, marketing, and website performance
• Comply with legal obligations

Marketing communications consent (TCPA)

By submitting a form on our website, you expressly consent to receive marketing calls, text messages (SMS/MMS), and emails from Happi Water Co. at the contact information you provided, including via automated technology. Consent is not a condition of purchasing any goods or services.

Message and data rates may apply. You may opt out of SMS at any time by replying STOP to any text message we send you. You may opt out of email by clicking "unsubscribe" in any marketing email or contacting us directly. You may opt out of phone calls by asking us to remove you from our calling list.

How we share your information

We do not sell your personal information to third parties.

We may share information with:

• Service providers who help us operate our business (e.g., scheduling, CRM, SMS, email — all bound by confidentiality)
• Analytics providers (e.g., Meta, Google) using anonymized or hashed identifiers for advertising attribution
• Law enforcement or regulators when required by law
• A business successor in the event of a merger or acquisition

Cookies and tracking

We use cookies and similar tracking technologies (including the Meta Pixel and Google Analytics) to measure ad performance, retarget visitors, and improve our website. You can disable cookies in your browser settings.

Data security

We use commercially reasonable administrative, technical, and physical safeguards to protect your information. No method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

Your rights

Depending on your state of residence, you may have rights to:

• Access the personal information we hold about you
• Request correction of inaccurate information
• Request deletion of your information
• Opt out of the sale or sharing of your information (we don't sell, but if we ever do, you can opt out)
• Withdraw consent for marketing communications

To exercise any of these rights, contact us at privacy@happiwater.com.

Children's privacy

Our services are not directed to children under 16. We do not knowingly collect personal information from children. If you believe we have collected information from a child, contact us and we will delete it.

Changes to this policy

We may update this Privacy Policy from time to time. We will post the updated version on this page with a new "Last updated" date.

Contact us

For questions about this Privacy Policy or our practices, contact us:

• Happi Water Co.
• [Business Address], Mesa, AZ [ZIP]
• Email: privacy@happiwater.com
• Phone: (480) 555-0100